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Blogs & Social

 

I appreciate the opportunity every day to work with brand managers for companies large and small, crafting content that gives them a rich social presence. For each, I find the brand’s unique tone of voice and work to understand their community of users to create blogs and posts that are informative, engaging and real.

A few clients here – MassMutual, Sense Labs (a maker of an amazing home energy monitor that can tell you every watt of electricity goes) and GrabCAD (a 3D printing resource and community).

 
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Mass Mutual Blog

To help this industry leader build a library of content, I propose blog topics and perform first-person research with financial and benefits experts. The work is journalistic in nature – no hard sell, just honest, relevant information presented in an objective manner. 

Read the posts

 
Mass Mutual Blog    This piece educates the brand's online community on the value of having enough life insurance. Click image to read it and see if you're topped up.

Mass Mutual Blog

This piece educates the brand's online community on the value of having enough life insurance. Click image to read it and see if you're topped up.

Sense Labs Blog   The Sense monitor measures how your home uses energy, watt-by-watt. Very cool for people who love gadgets or want to tread lightly on mother earth. They installed one for me; read how my first month went.

Sense Labs Blog

The Sense monitor measures how your home uses energy, watt-by-watt. Very cool for people who love gadgets or want to tread lightly on mother earth. They installed one for me; read how my first month went.

GrabCAD Blog   To show how super creative people are using 3D printers, I profiled a group of artists. This guy makes some mind-blowing pieces. Click through to experience it for yourself.

GrabCAD Blog

To show how super creative people are using 3D printers, I profiled a group of artists. This guy makes some mind-blowing pieces. Click through to experience it for yourself.