Branded long-form content has proven a valuable tool for lead generation and positioning ones company as a thought leader in the field. I’ve developed a successful practice of creating authentic, engaging tech-related content. My work has brought my clients new business, industry recognition and improved SEO ranking.
I’ve had the honor to work with the team at Revulytics, a user-analytics software developer, for several years now. Our first project together was a rebranding and new website, followed by a series of eBooks.
Since their products serve many people within an organization, my aim with the content is to position the products to speak to the individual’s need, clearly defining key benefits.